Pressemeldung der Firma Daimler AG
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– Fuso receives major order from Egypt growth market
– “The Coca-Cola Bottling Company of Egypt” delivers beverages in 140 new Fuso Canter light-duty trucks
– With “FUSO 2015” Daimler will generate further growth on the African continent and will sell 200,000 units per year worldwide in the medium term
The Japanese Daimler-subsidiary, Mitsubishi Fuso Truck and Bus Corporation (MFTBC), is progressing towards its target with the “FUSO 2015” growth strategy. In the medium term, annual sales of 200,000 trucks and buses of the Fuso brand are to be sold in international markets. The large order for 140 Fuso light-duty trucks by Coca-Cola in Egypt can thus be credited to the growth campaign. As a long-standing customer of Fuso, “The Coca-Cola Bottling Company of Egypt” is now adding new robust, fuel-efficient Fuso Canter trucks to its company-fleet in Egypt with in total more than 900 units comprised mainly of commercial trucks from Daimler. Coca-Cola is the world’s largest producer of non-alcoholic beverages and sells its products in more than 200 countries.
Daimler is successfully moving ahead on the African continent with the established commercial vehicle brand of Fuso, which celebrated the 80th anniversary of the brand last year. In 2012, Fuso doubled its sales to over 8,000 units from the 2011 level of over 4,200 units. Together with its strong sales partners Daimler is generating further growth on the African continent.
A Profitable Player with the “FUSO 2015” Growth Strategy
Fuso’s goal is to establish a strong base in the Japanese home market and to double international sales in the medium term. For the successful implementation of the growth strategy, in the middle of 2012 Fuso optimized the sales and marketing structure with a view to meeting its customers´ requirements in over 150 markets worldwide even better.
About Fuso
The Mitsubishi Fuso Truck and Bus Corporation, headquartered in Kawasaki, Japan, is one of the leading commercial vehicle manufacturers in Asia. The company produces and sells light-duty, medium-duty and heavy-duty trucks and buses. Daimler AG holds 89.29% of the shares in MFTBC. The remaining 10.71% are held by various companies of the Mitsubishi Group. MFTBC is part of the Daimler Trucks Business Division of Daimler AG.
Further information from Daimler is available at: www.media.daimler.com and w ww.daimler.com
Firmenkontakt und Herausgeber der Meldung:
Daimler AG
Mercedesstraße 137
70327 Stuttgart
Telefon: +49 (711) 17-51118
Telefax: +49 (711) 17790277-68
http://www.media.daimler.comAnsprechpartner:
Simonette Illi
+49 (711) 1783326
Daimler AG is one of the world's most successful automotive companies. With its divisions Mercedes-Benz Cars, Daimler Trucks, Mercedes-Benz Vans, Daimler Buses and Daimler Financial Services, the Daimler Group is one of the biggest producers of premium cars and the world's biggest manufacturer of commercial vehicles with a global reach. Daimler Financial Services provides financing, leasing, fleet management, insurance and innovative mobility services. The company's founders, Gottlieb Daimler and Carl Benz, made history with the invention of the automobile in the year 1886. As a pioneer of automotive engineering, Daimler continues to shape the future of mobility today: The Group's focus is on innovative and green technologies as well as on safe and superior automobiles that appeal to and fascinate its customers. For many years now, Daimler has been investing continually in the development of alternative drive systems with the goal of making emission-free driving possible in the long term. So in addition to vehicles with hybrid drive, Daimler now has the broadest range of locally emission-free electric vehicles powered by batteries and fuel cells. This is just one example of how Daimler willingly accepts the challenge of meeting its responsibility towards society and the environment. Daimler sells its vehicles and services in nearly all the countries of the world and has production facilities on five continents. Its current brand portfolio includes, in addition to the world's most valuable premium automotive brand, Mercedes-Benz, the brands smart, Freightliner, Western Star, BharatBenz, Fuso, Setra and Thomas Built Buses. The company is listed on the stock exchanges of Frankfurt and Stuttgart (stock exchange symbol DAI). In 2012, the Group sold 2.2 million vehicles and employed a workforce of 275,000 people; revenue totaled €114.3 billion and EBIT amounted to €8.6 billion.
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